You understand the power of social media marketing. Your brand has accounts on Facebook, Instagram, and Twitter. You have a presence on LinkedIn and a channel on YouTube. You’ve got…
A social media influencer is a social media user who is seen as an authority in a given industry, has a large and engaged fan base, and influences others due…
For too long, Instagram has had a bad rap. It was seen as a frivolous app, ideal for posting pics of avocado toast, filtered selfies, and little else. Not any longer. Instagram is quickly becoming the hottest social media platform for for digital marketing. Brands have found success with approaches ranging from direct (Levi’s) and captivating (Reuters) to creative (Playdoh) and irreverent (Taco Bell). Instagram can be as cute, funny, enlightening, or beautiful as you want it to be. Here are a few tips to get the most out of your brand’s Instagram account.
So, you’ve decided to market your business on social media. You sign up on Facebook, Twitter, Instagram– you might’ve even made a Pinterest account. After you optimize your pages with…