Instagram is a social media platform that focuses primarily on imagery. At first, it was a small fish in a big pond largely dominated by its big brother Facebook. However, now Instagram’s numbers and popularity is nearly surpassing the other social media giants. Why? One word: visuals.
For Consumers, Facebook is a fun communication platform. For successful marketers, it’s a tool to build relationships between brands and their Consumers. For unsuccessful marketers, however, Facebook can be an…